Codes of Culture | Issue71
London hosts SXSW for the first time
Welcome to this mid-week’s Codes of Culture.
It’s a special one in London this week with SXSW coming to town for the first time, and a stellar lineup of speakers. Would love to hear your thoughts if you are attending. Also, our members’ summer social drinks this evening! Subscribe to RSVP!
This midweek roundup highlights Microsoft bringing free Sora video tools to Bing, L’Oréal revamping its global marketing with personalisation at scale, and virtual try-ons getting smarter with features like bag capacity tracking. From “story-smelling” at VivaTech to the KFC x Aries fashion drop, here are the 10 stories shaping the week.
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